Links to Partner Research
Destination Canada
New Brunswick
Newfoundland and Labrador
Nova Scotia
Prince Edward Island

2018 Research
ACAT 2018 US Consumer Study – Summary Report
ACAT 2018 US Consumer Study – Key Findings

2017 Research
ACAT Consumer Research 
US Lifestyle Segmentation – Cultural Explorers Persona 
US Lifestyle Segmentation – Younger Authentic Experiencers Persona 
US Lifestyle Segmentation – Older Authentic Experiencers Persona

2016 Research
ACTP Consumer Research:
Destination Canada Global Tourism Watch 2016 UK Summary Report
Destination Canada Global Tourism Watch 2016 US Summary Report

ACTP Evaluation Reports
ACTP 2015 – 2017 Evaluation Report April 2017

2015 Research
ACTP Evaluation Reports
ACTP 2015 – 2016 Evaluation Report March 2016

2014 Research
ACTP Evaluation Reports
2012-2015 Evaluation Report March 2015
2012-2015 Evaluation Report – Executive Summary

ACTP Consumer Research:
CTC Global Tourism Watch 2014 US Summary Report
CTC Global Tourism Watch 2014 UK Summary Report
2014 US Consumer Research Presentation
US Consumer Research – Key Findings Report
2014 US Lifestyle Segmentation Refresh
2014 US Leisure Custom Research

2013 Research
ACTP Evaluation Reports:
ACTP 2013 – 2014 Annual Evaluation Report
ACTP 2013 – 2014 Annual Evaluation Report – Executive Summary

2012 Research
ACTP Evaluation Reports:
ACTP 2012 – 2013 Annual Evaluation Report
ACTP 2012 – 2013 Annual Evaluation Report – Executive Summary

ACTP Consumer Research:
US Lifestyle Profile Segmentation Update
CTC Global Tourism Watch UK Summary Report 2012
CTC Global Tourism Watch US Summary Report 2012

2011 Research
ACTP Evaluation Reports:
ACTP 2009 – 2012 Final Evaluation Report
ACTP 2009 – 2012 Final Evaluation Report – Executive Summary

ACTP Consumer Research:
UK Consumer Research Report
UK Consumer Research Summary Report
US Consumer Research Report
US Consumer Research Summary Report
CTC Global Tourism Watch Global Summary Report 2011
CTC Global Tourism Watch UK Summary Report 2011
CTC Global Tourism Watch US Summary Report 2011

2010 Research
ACTP Evaluation Reports:
ACTP 2010 – 2011 Annual Evaluation Report
ACTP 2010 – 2011 Annual Evaluation Report – Executive Summary

ACTP Consumer Research:
New England Lifestyle Segmentation Report
New England Lifestyle Segmentation Research Summary
CTC Global Tourism Watch UK Summary Report 2010
CTC Global Tourism Watch US Summary Report 2010

2009 Research
ACTP Evaluation Reports:
ACTP 2009 – 2010 Annual Evaluation Report
ACTP 2009 – 2010 Annual Evaluation Report – Executive Summary

ACTP Consumer Research:
UK Consumer Research Report
UK Consumer Research Summary Report
US Consumer Research Report
US Consumer Research Summary Report
US Custom Segmentation Research Report
US Custom Segmentation Research Summary Report
CTC Global Tourism Watch Summary Report 2009
CTC Global Tourism Watch UK Key Findings Report 2009
CTC Global Tourism Watch US Key Findings Report 2009

ACTP Travel Trade Research:
UK Travel Trade Research Report
UK Travel Trade Research Summary Report
US Travel Trade Research Report
US Travel Trade Research Summary Report
Atlantic Canada Showcase Research and Strategy Report
Atlantic Canada Showcase Research and Strategy Summary Report

2008 Research
ACTP Evaluation Reports:
ACTP 2006 – 2009 Final Evaluation Report
ACTP 2006 – 2009 Final Evaluation Report – Executive Summary

ACTP Consumer Research:
Marketing to Canada’s Diverse Population
US Travel Market Behavioural Study Summary Report
CTC Global Tourism Watch Summary Report 2008
CTC Global Tourism Watch UK Key Findings Report 2008
CTC Global Tourism Watch US Key Findings Report 2008

2007 Research
ACTP Evaluation Reports:
ACTP 2007 – 2008 Annual Evaluation Report
ACTP 2007 – 2008 Annual Evaluation Report – Executive Summary
ACTP 2006 – 2007 Annual Evaluation Report
ACTP 2006 – 2007 Annual Evaluation Report – Executive Summary

ACTP Consumer Research:
Atlantic Canada New England Travel Intentions Follow Up Study
New England Travel Planners Survey
CTC Global Tourism Watch UK Key Findings Report 2007
CTC Global Tourism Watch US Key Findings Report 2007

ACTP Travel Trade Research:
European Segmentation Atlantic Canada Summary Report
European Segmentation Research – France Report
European Segmentation Research – Germany Report
European Segmentation Research – UK Report